{"id":3884,"date":"2022-11-22T05:19:37","date_gmt":"2022-11-22T05:19:37","guid":{"rendered":"https:\/\/illuminategrowth.com.au\/?p=3884"},"modified":"2024-04-03T05:17:38","modified_gmt":"2024-04-03T05:17:38","slug":"ep68","status":"publish","type":"post","link":"https:\/\/illuminategrowth.com.au\/staging\/ep68\/","title":{"rendered":"Ep 68 &#8211; What is Personal Branding &#038; Why Is It Vital to Your Career?"},"content":{"rendered":"<h4>How do you practically apply personal branding strategies? I am sharing exactly how, today!<\/h4>\n<div id=\"buzzsprout-player-11342707\"><\/div>\n<div id=\"buzzsprout-player-11323014\">\n<div id=\"buzzsprout-player-11660262\"><\/div>\n<div id=\"buzzsprout-player-11561567\"><\/div>\n<p><script src=\"https:\/\/www.buzzsprout.com\/1805692\/11561567-ep-68-what-is-personal-branding-why-is-it-vital-to-your-career-with-me-rebecca-allen.js?container_id=buzzsprout-player-11561567&#038;player=small\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3726 size-full alignleft\" src=\"https:\/\/illuminategrowth.com.au\/staging\/wp-content\/uploads\/2022\/08\/applepodcast.png\" alt=\"\" width=\"265\" height=\"60\" \/><\/p>\n<h1><\/h1>\n<h1><\/h1>\n<h1>Ep 68 \u2013 What is Personal Branding &amp; Why Is It Vital to Your Career?<\/h1>\n<p>So today we are doing a deep dive into understanding what personal branding actually is and why is matters so much for your career!<\/p>\n<p><b>We are talking about:<\/b><\/p>\n<ul>\n<li>How operating without a personal branding strategy\u00a0 means you&#8217;re\u00a0<em>missing out<\/em>\u00a0on all the best\u00a0<b>career opportunities<\/b>!<\/li>\n<\/ul>\n<ul>\n<li>How\u00a0<b>not having a positioning<\/b>\u00a0in the business that supports your ambitions leaves you feeling stuck and being overlooked&#8230;<\/li>\n<\/ul>\n<ul>\n<li>How becoming a\u00a0<b>trusted resource and expert<\/b>\u00a0is one key strategy to getting that promotion&#8230;<\/li>\n<\/ul>\n<ul>\n<li>The importance of vocalising and\u00a0<b>quantifying the impact<\/b>\u00a0you&#8217;re making&#8230;.<\/li>\n<\/ul>\n<ul>\n<li>And so much more!<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<blockquote><p><b>Here&#8217;s something interesting I said in this ep! \ud83d\ude42<\/b><\/p>\n<p><em>&#8220;Are you getting this feedback in your performance reviews? &#8216;You need to be more vocal, we need to know who you are, we don&#8217;t hear enough about you around the office.&#8217; These are issues of personal branding. And we can help you with that!&#8221;\u00a0\u00a0<\/em>(Rebecca Allen, Career Success Coach and host of\u00a0<em>Her Ambitious Career<\/em>\u00a0podcast)<\/p><\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3818 aligncenter\" src=\"https:\/\/illuminategrowth.com.au\/staging\/wp-content\/uploads\/2024\/03\/fb-linked-logos.png\" alt=\"\" width=\"241\" height=\"91\" srcset=\"https:\/\/illuminategrowth.com.au\/staging\/wp-content\/uploads\/2024\/03\/fb-linked-logos.png 771w, https:\/\/illuminategrowth.com.au\/staging\/wp-content\/uploads\/2024\/03\/fb-linked-logos-300x113.png 300w, https:\/\/illuminategrowth.com.au\/staging\/wp-content\/uploads\/2024\/03\/fb-linked-logos-768x290.png 768w\" sizes=\"auto, (max-width: 241px) 100vw, 241px\" \/><\/p>\n<p><strong style=\"color: var(--wpex-text-2); font-family: var(--wpex-body-font-family, var(--wpex-font-sans)); font-size: 24px;\">Share:<\/strong><\/p>\n<ul>\n<li>Share this episode on <a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Filluminategrowth.com.au%2Fep68%2F\">facebook<\/a><\/li>\n<li>Share this episode on <a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Filluminategrowth.com.au%2Fep68%2F\">Linkedin<\/a><\/li>\n<\/ul>\n<p><strong><br \/>\nRecommended Episodes:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/illuminategrowth.com.au\/staging\/ep62\/\">Ep 62 \u2013 How to Get Promoted THIS Time Round &amp; Stop Missing Out<\/a><\/li>\n<li><a href=\"https:\/\/illuminategrowth.com.au\/staging\/ep52\/\">Ep 52 \u2013 How to Lead &amp; Maintain Your Personal Brand in Times of Crisis<\/a><\/li>\n<\/ul>\n<h4><strong>Links:<\/strong><\/h4>\n<ul>\n<li>Get Rebecca\u2019s FREE Guide: <a href=\"http:\/\/www.rebeccasfreegift.com\"><strong>&#8216;The 7 Habits of Female Execs Who Get Promoted&#8217;<\/strong><\/a><\/li>\n<li>Visit Rebecca <a href=\"https:\/\/illuminategrowth.com.au\/staging\">www.illuminategrowth.com.au<\/a><\/li>\n<li>Tune into this interview too:\u00a0 <a href=\"https:\/\/illuminategrowth.com.au\/staging\/ep4\">How to Do Office Politics Your Way, with guest Dessi Silassie<\/a><\/li>\n<li>You may also love this!\u00a0 <a href=\"https:\/\/illuminategrowth.com.au\/staging\/ep42\">Is Asking For Permission Diminishing Your Power?\u00a0<\/a><\/li>\n<li>And: <a href=\"https:\/\/illuminategrowth.com.au\/staging\/ep52\">How to Lead &amp; Maintain Your Personal Brand in Times of Crisis<\/a><\/li>\n<li><a style=\"font-family: var(--wpex-body-font-family, var(--wpex-font-sans));\" href=\"https:\/\/illuminategrowth.com.au\/staging\/podcast\">See all podcast episodes<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h4><strong>Follow Her Ambitious Career on Apple Podcasts:<\/strong><\/h4>\n<p>Also, if you haven\u2019t done so already, follow the podcast. We air every week and I don&#8217;t want you to miss out on a single broadcast.\u00a0<a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/her-ambitious-career\/id1584060669\"><strong>Follow now!<\/strong><\/a><\/p>\n<p>&nbsp;<\/p>\n<h4><strong>About Rebecca:<\/strong><\/h4>\n<p>Hi, I\u2019m Rebecca Allen and I\u2019m an Executive Coach and Personal Brand expert for corporate women, aspiring to senior levels of leadership. I absolutely LOVE coaching and seeing my fabulous clients exceed their own expectations. I\u2019ve worked for 12 years now as a coach and have helped women at companies including Woolworths, ANZ, J.P. Morgan, PwC, Coca-Cola Amatil, Ministry of Defence and Coles. I live for those phone calls from clients, jumping up and down, telling me they\u2019ve got that promotion, negotiated a seismic pay rise or have moved into a role completely aligned with their mission, values and strengths. I\u2019m a working mum of two wonderful children, adore travel and trying my hand at anything creative. <a href=\"https:\/\/illuminategrowth.com.au\/staging\">I\u2019d love to connect with you!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How do you practically apply personal branding strategies? I am sharing exactly how, today! &nbsp; &nbsp; Ep 68 \u2013 What is Personal Branding &amp; Why Is It Vital to Your Career? So today we are doing a deep dive into understanding what personal branding actually is and why is matters so much for your career!&hellip;<\/p>\n","protected":false},"author":1,"featured_media":3611,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[157],"tags":[158,139,57],"post_series":[],"class_list":["post-3884","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","tag-executive-brand","tag-personal-brand","tag-success-strategies","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Personal Branding Strategies: Unlock Career Success | Ep 68<\/title>\n<meta name=\"description\" content=\"Discover the power of personal branding strategies in Ep 68 with Rebecca Allen. 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